When submitting the required trademark drawing
When a trademark drawing includes a color component, the application must be submitted with a document referred to as a “color claim”, and a statement as to how the trademark uses color. For instance, it should be indicated whether the color being used is based on an established and commercially offered color scheme.
The visual details used in a trademark drawing should comprise only the mark being proposed, without additional or contextual images. The symbols used in registration (®) or classification (TM, SM), for instance, should be excluded from the trademark drawing.
When submitting a trademark drawing through the online TEAS service, the image file must be in the JPEG format. If the trademark drawing includes a color element, then the colors should be rendered through the RGB (red, green, blue), and not the CYMK (cyan, yellow, magenta, key black) scheme.
If the trademark drawing is being presented in black and white, then it must be rendered through a black and white process, or otherwise the trademark drawing will be appear to be multicolored. The range of pixels which can be interpreted by the TEAS scanner can be rendered between 994 and 250, and with the dots per inch (DPI) falling between 300 and 350.
If the trademark drawing does not include a design component, it may be submitted as a standard drawing. The permissible symbols to be displayed in such a filing are specified in the standard character set of the Patent and Trademark Office. A trademark lying outside those bounds must be submitted as a stylized trademark drawing.